Name / Letter
| affective_consequences_of_mere_ownership-_the_name_letter_effect_in_twelve_european_languages.pdf |
| moniker_maladies.pdf |
| name_letter_branding-_valence_transfers_when_product_specific_needs_are_active.pdf |
| what_a_coincidence_the_effects_of_incidental_similarity_on_compliance.pdf |
| whats_in_a_name-_implicit_self-esteem_and_the_automatic_self.pdf |
| whats_in_a_name-_persuasion_perhaps.pdf |
| why_susie_sells_seashells_by_the_seashore-_implicit_egotism_and_major_life_decisions.pdf |