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Online Persuasion

When Web Pages Influence Choice: Effects of Visual Primes on Experts and Novices

Believe It or Not: Factors Influencing Credibility on the Web

Color red in web-based knowledge testing

Constructing preferences online: Can web pages change what you want

Fund raising on the Web: The effect of an electronic Door-in-the-face technique on compliance to a request

Fund-raising on the web: The effect of an electronic foot-in-the-door on donation

Help on the Web: The Effect of The Same First name between Sender and the Receptor in a Request Made by Email

Media richness and Internet exploration: The effects of street-sounds and navigation-control on web-site evaluations

Online consumer decision making - Chapter 10

Online Persuasion and Compliance Social Influence on the Internet and Beyond

Similarity and Helping Behavior on the Web: The Impact of the Convergence of Surnames Between a Solicitor and a Subject in a Request Made by Email

Social presence reinforcement and computer-mediated communication: The effect of the solicitor's photography on compliance to a survey request made by e-mail

Solicitation by e-mail and solicitor's status: A field study of social influence on the Web

Web personalization as a persuasion strategy: An elaboration likelihood model perspective

Web Site Design Self-Monitoring Style and Consumer Preference

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